Instituto Axxus (linked to the Homo Sapiens International Institute) conducts research in Brazil and abroad. It uses the CRP - Collaborative Rapid Processing research platform, which provides reliable and cost-effective solutions.
Types of surveys
- Opinion: preferences, expectations and objections of the population consulted.
- Behavioral: routines, reactions, and consumer journeys.
- Trends: future projections based on market analysis.
- Investigative: diagnoses to discover causes and / or opportunities.
- Competition / Competitiveness: in-depth analysis of differences, strengths, and weaknesses.
- Image on the WEB: verification of comments, complaints, praise and other public manifestations on websites, blogs and social networks about a certain Brand, Product or Service.
- Geomarketing - feasibility study of place to business with billing projection.
See some examples of research, non-confidential, carried out in Brazil:
- Pesquisa - Internet e Plataformas Digitais 2021
- Pesquisa - Educação Financeira nas Escolas
- Pesquisa - Automóveis que os Consumidores desejam em 2019
- Pesquisa - Imóveis: Motivações para a Venda
- Pesquisa - Inteligência de Negócios nas Empresas Brasileiras
- Estudo - Crises Econômicas no Brasil e no Mundo e as 5 principais causas.
- Pesquisa - Opinião Lojistas e Consumidores de Tintas - Prêmio ARTESP 2019.
- Pesquisa - Café, Hábitos e Preferências do Consumidor
- Pesquisa - Como os Profissionais de Atendimento são tratados pelos seus Clientes
- Pesquisa - Ferramentas Elétricas - Consumidores, Profissionais e Revendedores
- Pesquisa - Motivações, Preferências e Objeções no Processo Decisório de Pintura